Persuasive Advertising

Today in class we looked at advertisements that were persuasive and affective. The commercial that was very persuasive was the Cheerio advertisment. It made you think of the brand and how something so small could bring people together. It is very important to accomplish a persuasive and affective advertisment because you want to spend your time and money wisely. If an ad does not capture people’s attention and make a person want to buy the product they are advertising then the ad was worthless and didn’t do what it was supposed to do. A persuasive ad is going to stick in a persons mind and hopefully turn that person into revenue for the brand instead of just a viewer. The Macy’s ad was also a really great ad it showed all the celebrities and brands that you could find at Macy’s instead of showing sales and items that you could buy. The advertisements that work the best are created and innovative, they show the true character of the brand and make you want to be apart of that brand and what they have to offer.